4.10.22
STORYBOARD
For my final documentation video, I decided to sell my project as a sustainable clothing brand under the name REWEAR. I landed on this name because through each piece you are re-wearing something made from unconventional materials (bioplastic, deadstock fabric, and upcycled plastic). This name also has AR at the end which is the other half of my project.
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Storyboard


Rough Script
The pacing for the script is slow. When I timed myself saying it at the pace I wanted to, it was around 50 seconds.
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Through our clothing, we are able to non-verbally communicate a part of our personality.
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The brands we choose to support communicate our values.
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How much do you know about your clothing?
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Introducing...REWEAR
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Sustainably made festival fashion
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With transparency behind material sourcing.
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From bioplastic...
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To deadstock fabric...
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To upcycled plastics.
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But that’s not all...
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These pieces come to life with AR technology (aka the AR in REWEAR)
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Reduce your impact at festivals and REWEAR!